Custom developed Formulary App empowers Pharma Giant manage and maintain repository with latest and accurate formulary intelligence

Custom developed Formulary App empowers Pharma Giant manage and maintain repository with latest and accurate formulary intelligence

  Industry: Healthcare

  Employees: 45,000+

  Revenue: $ 22.4 Billion

About the Client

The client is a leading pharmaceutical company with its headquarters in Denmark, and production facilities in eight countries. It markets its products in 180 countries, with a focus on quality and affordability of medicines for diabetes, obesity, hemophilia, and growth disorders.

Background

In the pharmaceutical industry, Formulary intelligence plays a crucial role in contributing to a healthy topline. Formularies are constantly evolving, and that these must always contain the latest information. Companies rely on and use inputs from the on-field sales team to track and provide the latest updates.

The client was facing challenges in establishing a clear workflow to enable the Sales team to share updates with the Market Access Strategic Execution team, and for them to distribute it internally. The client sought a unified application that would enable the Sales team to quickly update the formulary changes and
automatically send them to the designated team, while also creating a central repository of the updates.

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