Custom developed Formulary App empowers Pharma Giant manage and maintain repository with latest and accurate formulary intelligence
Industry: Healthcare
Employees: 45,000+
Revenue: $ 22.4 Billion
About the Client
The client is a leading pharmaceutical company with its headquarters in Denmark, and production facilities in eight countries. It markets its products in 180 countries, with a focus on quality and affordability of medicines for diabetes, obesity, hemophilia, and growth disorders.
Background
In the pharmaceutical industry, Formulary intelligence plays a crucial role in contributing to a healthy topline. Formularies are constantly evolving, and that these must always contain the latest information. Companies rely on and use inputs from the on-field sales team to track and provide the latest updates.
The client was facing challenges in establishing a clear workflow to enable the Sales team to share updates with the Market Access Strategic Execution team, and for them to distribute it internally. The client sought a unified application that would enable the Sales team to quickly update the formulary changes and
automatically send them to the designated team, while also creating a central repository of the updates.